Senior Life Coach & Content Director
Adult Education, University College Dublin
International Coach Federation (ICF), 2012
16 years specialising in life transitions
ulvanto Ltd, Dublin
16 years guiding adults 45+ through meaningful life changes and personal reinvention
Navigating major life shifts—career changes, relationship transitions, empty nest, retirement planning, and unexpected turning points. You're not just facing a change; you're creating your next chapter.
Developing emotional strength and practical coping strategies after career disruption or loss. It's not about bouncing back—it's about building forward with what you've learned.
Discovering who you want to become next and building concrete plans to get there. Whether it's a new career, a shift in priorities, or a complete lifestyle redesign—it's possible.
Strategic planning for adults 45+ who want clarity on what comes next. Financial planning, skill development, relationship reimagining—all grounded in your actual values.
Helping organisations support midlife staff through transition. Workshops on resilience, leadership at 45+, and creating inclusive workplaces for experienced professionals.
Developing accessible resources on life transitions, personal growth, and reinvention. Educational materials grounded in research and 16 years of direct coaching experience.
Numbers that reflect the lives touched and transformations guided
Clients aged 45+ guided through major life transitions and career changes across Dublin, Cork, and Galway
Dedicated coaching practice focused exclusively on midlife transitions and personal reinvention
Educational workshops delivered to corporate teams, community groups, and educational institutions
Consistent positive feedback and long-term engagement from clients and corporate partners
Siobhan's path to life coaching wasn't linear. She spent 20 years in marketing—successful years, by most measures. But at 43, she made a choice that many consider risky: she stepped away. The decision came from a quiet realisation that she wasn't living the life she wanted to live; she was living the life she'd already planned. That shift in perspective became the foundation of everything she does now.
What she discovered during her own transition was that there's almost no support available for midlife adults navigating reinvention. There are career coaches focused on younger professionals, retirement planners for those leaving the workforce, but almost nothing for the 45+ demographic asking, "What comes next?" That gap became her mission. She went back to university—completing a Master's degree in Adult Education at University College Dublin—and then pursued formal coaching certification through the International Coach Federation in 2012.
Since then, she's worked across corporate settings, private practice, and community organisations. She's delivered workshops on resilience and life planning in Dublin, Cork, and Galway. She's coached individuals, facilitated group programmes, and developed educational resources. But at the core of everything is her belief: adults in their second half have unparalleled wisdom, experience, and capacity for growth. They just need frameworks and permission to use it.
Key moments in a career dedicated to helping others navigate midlife transitions
Left 20-year marketing career to pursue coaching and adult education. Began formal study in adult learning psychology.
Completed Master's degree in Adult Education from University College Dublin, focusing on midlife learning and career transitions.
Earned International Coach Federation (ICF) certification, completing advanced training in coaching methodology and ethics.
Built independent coaching practice in Dublin, working with individuals and delivering corporate workshops. Guided over 800 clients through life transitions.
Became Senior Life Coach and Content Director at Éire Connect Ltd, leading development of educational resources and coaching programmes for adults 45+.
Continues to coach individuals, develop educational content on life transitions and resilience, and deliver workshops across Ireland. Has guided over 2,000 adults through meaningful life changes.
Comprehensive guides on life transitions, resilience, and personal reinvention for adults 45+
A deep exploration of the psychological and practical aspects of major life changes in midlife. Covers emotional patterns, decision-making frameworks, and real examples from 16 years of coaching practice.
Read the GuidePractical strategies for developing emotional resilience and moving forward after job loss, redundancy, or voluntary career shifts. Includes exercises, case studies, and actionable steps.
Read the GuideA structured approach to planning the next phase of your life. Developed through years of coaching, this framework helps adults 45+ clarify values, set meaningful goals, and create actionable plans.
Read the GuideA perspective on why midlife isn't too late for new beginnings. Explores the unique advantages adults 45+ bring to reinvention and dismantles common myths about age and possibility.
Read the GuideHow Siobhan works with clients to create meaningful change
Siobhan's coaching isn't based on abstract principles—it's built on real experience. She's walked the path of reinvention herself. She's sat with hundreds of adults navigating job loss, relationship changes, and the complex emotions of midlife. She understands the practical constraints: mortgage payments, family obligations, health considerations, and the simple fact that major life changes take time.
Her approach combines evidence-based coaching methodology with deep emotional work. She won't simply tell you what to do next. Instead, she'll help you understand what you actually want, what's holding you back, and how to build a plan that fits your real life—not an idealised version of it.
Working across Dublin, Cork, and Galway, Siobhan understands the Irish context. Economic pressures, cultural expectations around age and work, the role of family and community—these shape the challenges adults 45+ face in Ireland. Her coaching is always grounded in that reality.
You're not a case study. You're a person with a unique story, unique constraints, and unique possibilities. Coaching is customised to who you are and what you're actually trying to achieve.
Understanding where you are now, what's driving the desire for change, and what success looks like for you personally.
Exploring the feelings and beliefs that shape your choices—grief, fear, excitement, doubt—and working through them with compassion.
Building concrete, realistic plans with clear steps, timelines, and checkpoints. You'll know exactly what comes next.
Consistent coaching sessions to keep you on track, adjust plans as needed, and celebrate progress along the way.
Real feedback from adults 45+ who've worked with Siobhan
"I was completely lost after redundancy at 52. Thought my career was finished, honestly. But working with Siobhan, I realised I wasn't looking for another corporate job—I wanted something completely different. She helped me figure out what that was and then build a plan to get there. I'm freelancing now and actually happier than I've been in years."
"The kids had moved out and I didn't know who I was anymore. That sounds dramatic but it's true. Siobhan didn't just help me find a hobby—she helped me rethink what I actually wanted from life. We're now planning a move to Cork and I'm starting something I've always wanted to try. I wouldn't have done any of that without her coaching."
"I wasn't unhappy exactly—just stuck. Same job for 22 years, same routine. But I wasn't growing anymore. Siobhan helped me see that I could make a change without blowing everything up. We mapped out a transition plan that took 18 months. Now I'm in a new sector doing work that actually feels meaningful. It wasn't a quick fix but it was real change."
"As a company we wanted to support our staff through career transitions. Siobhan delivered a workshop series that was genuinely transformative. Employees found it incredibly relevant and practical. What I appreciated was that she treated midlife adults like they had real value and real potential—not like they were just waiting to retire."
Whether you're facing a life transition, recovering from a career change, or simply wondering what comes next—Siobhan's coaching and educational resources can help you navigate the path forward with clarity and confidence.
